- Beauty Journalist & proud Montrealer with a passion for beauty in all its fabulous diversity. "Beauty begins the moment you choose to be yourself" - Coco Chanel
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Filed In: Lip balm
The latest releases from MAKE UP FOR EVER’s continuously-growing range of HD products are all about prepping & finishing, but the best part is that you don’t need professional skills to accomplish the job. Adding to the list of their cult-fave Stick Foundation lineup, are 5 new shades that offer skin tone options to suit pretty much all complexions across the spectrum.
On a side note, the media kit I received was mind-numbingly gorgeous (the 2-tiered case, shown below) and along with all the new products, it also came filled with more foundations and concealers than you can shake a stick at (whatever that means). Blown away, I tell you. #gottalovetheseperks
I don’t remember when I received my very first box of Crayola™ crayons, but boy do I remember inhaling that unique waxy scent and staring mesmerized at the rainbow of colours. It actually pained me to even use them, as I didn’t want to mar their pristine beauty but that didn’t last long before I dove head-first into colouring. Well, upon receiving these Crayola™ x Clinique Chubby Sticks™, I had the same visceral reaction and was transported right back to my childhood. Has there ever been a ‘happier-looking’ beauty collaboration than this? I don’t think so. Oh and in case you’re wondering, I ALWAYS coloured within the lines.
The Spring launch from YSL is taking its cue from the street, although there’s nothing remotely gritty about this collection, that’s for sure. Bright pops of colour are made wearable by new layerable textures and formulations: now that’s what I call being street & beauty savvy.
The latest innovation from Dior’s Backstage Pros, is Lip Sugar Scrub — or as I like to call it, some much-welcomed lip care, especially at this time of year. Also adding to the Lip Glow range is a new luscious shade for spring, 006 Berry: a product that provides adaptive colour & major nourishment as well. Think of this duo as a lip dream team … pretty ‘sweet’, no?
This past November I was invited to attend the launch of PlumpFX Lip Plumping Serum by Jouviance, a brand based right here in my hometown of Montréal. Ever since discovering this brand, I have been absolutely loving their products; in fact, their Glyco|Laser Soft Peel moisturizer (reviewed here) is one of my all-time faves, as proven by the fact that I’ve already gone through 3 jars of it.
Looking to create a product that would deliver a long-lasting plumping effect to lips in a non-invasive way, PlumpFX was created to deliver on all counts. Plus, there’s major science behind this product as founder Roger Southin is a biochemist who really understands the synergy of the way ingredients work together.
Preparing my flatlay setup …
Absolutely had to test it out on the spot
PlumpFX Lip Plumping Serum (CAN $32.00/4.7 ml) | Tinted a universally flattering sheer soft rose, this lip serum helps to provide an almost instant plumping effect (takes about 5-10 minutes to kick in once applied), and when used consistently for 30 days it also serves to give long-lasting results (although not permanent). Housed in a clear tube which conveniently shows product usage, the applicator is of the soft doe-foot variety for easy application. Key ingredients include:
- SWT-7™ Complex
- Volulip™ and Maxilip™
- Hyaluronic Acid
- Mint & Ginger
Said to give results similar to that of Hyaluronic Acid lip injections, although I couldn’t say since I’ve never gone that route, the first thing felt upon application is a slight tingling effect, although the intensity will vary with each individual and bear in mind that this sensation doesn’t last very long. Instantly, my lips look smoother and almost “juicier”; within a few minutes — and without using callipers or other special measuring equipment — I actually noticed my lips looking fuller. The formula has a good viscosity to it, being neither too runny nor thick, and also serves to keep lips hydrated throughout the wearing and long after that.
Bonus: does not contain any parabens, sulphates, phthalate, mineral oils, colourants, artificial fragrances, animal-based or potentially irritation-causing ingredients. Not tested on animals.
I’m now on my second tube of this product and plan on never being without — it’s THAT amazing. Not only does it actually show results, but having used this consistently since the launch, I’ve noticed my lip lines appear more filled in and I’ve even managed to go through most of the Winter thus far without experiencing the usual dryness and flakes that always accompany the season. After cleansing and moisturizing, PlumpFX is also the last product I apply before going to bed and I swear I wake up with the softest lips ever. Also, I can’t get over how many compliments I’ve received when I wear it solo from people wanting to know what lipgloss shade I’m wearing.
To sum up: I am a huge fan and love everything about PlumpFX. The press kit states that you can wear this on its own or even layered over lipstick, but the effect it gives bare lips is so pretty, you’d be doing yourself a disservice by adding it to something — although it’s nice to know that you have that option. Bottom line, if you’re looking for a product that adds lushness and fullness to lips and have no intention of visiting a cosmetic surgeon in order to achieve this result, look no further: PlumpFX is the bomb.
Available exclusively at Jean Coutu and online
Media sample kindly provided, all opinions my own