Canadian brand NUDESTIX is basically the adult version of Crayola makeup — and with the same level of fun, I might add. Founders Taylor & Ally Frankel (supported by Jenny, their brilliant mom & creator behind MAC’s Lipglass formula) are two young women who have a pretty good handle on what people want out of their makeup and have created this easy goal: how to simplify one’s beauty routine. Take this “no-makeup makeup box” I received a few weeks ago for example; no tools or assembly required, with the possible exception of mascara. Done & done.
I should start by stating that while everything was shipped to me in an actual box, technically this is more a selection of “no-makeup makeup in a makeup bag” — but we won’t split hairs as it’s more about the products, after all. The eye & brow portion of this kit was curated with colours that would suit my skin tone, and includes a concealer pencil, 2 eye colour shades, plus a brow gel. All come in the brand’s trademark metal tins that hold a full-sized mirror on the inner lid, as well as a sharpener that clips onto each pencil (but obviously not the brow gel). The texture of the pencils are buttery smooth and blend out easily, while the Magnetic Eye Colors have a staying power that borders on permanent — they’re THAT good. Just remember to work one eye at a time if planning on blending out, to avoid the colour setting too quickly.
- Light 2 Concealer Pencil (CAN $28.00) | slight peachy undertone, suitable for light to light-medium skin tones
- Twilight Magnetic Eye Color (CAN $28.00) | bronze with complex shimmer, suitable for both cool & warm complexions
- Taupe Magnetic Matte Eye Color (CAN $28.00) | taupe with a soft grey undertone
Dirty Blonde Eyebrow Stylus Pencil & Gel (CAN $28.00) | This is a genius product; with a retractible slanted pencil on one end and a built in gel with its own spoolie brush on the other, you truly have one of the easiest brow products you’ll ever need. The texture of the pencil is soft enough to easily deposit colour, but with enough hardness that it helps to add definition, while the gel helps to keep everything in place with just a hint of matching colour — without ever feeling crunchy or gummy. Also available in 3 other shades.
I’m a huge fan of lip pencils, and for many reasons: they’re perfect to reach for when I’m too lazy to fuss with my lips, they work as both lip pencil + lip colour, and they travel easily. The NUDESTIX versions each come with the signature black tin & sharpener, and the brand takes things up a notch by dual-purposing all but one (Magnetic Matte Lip Colour) as blush. The textures may vary, but all apply effortlessly and without any patchiness and feel ridiculously comfortable throughout the wearing. Note that both Pulse and Mystic have more glide and leave a dewy finish when applied to cheeks, while Purity needs a touch more effort to blend out and has a soft-matte finish when worn as blush.
- Pulse Gel Color Lip + Cheek Balm (CAN $28.00) | glossy rose with a plum undertone, a higher level of slip but easy to control, comes to a soft gloss finish
- Mystic Cream lip + Cheek Pencil (CAN $28.00) | light brown with pink undertone, an emollient feel and comes to a creamy/satin finish
- Purity Intense Matte Lip + Cheek Pencil (CAN $28.00) | cool toned dusty rose, which shows a soft sheen at the finish
- Rose Magnetic Matte Lip Color (CAN $28.00) | dusky dirty rose in a true matte finish
Bondi Bae Nudies All Over Face Color Matte (CAN $33.00) | Yet another perfect example of easy-peasy beauty, these All Over Face Color sticks have the product built into one end with a convenient buffing brush tucked away along the other side. Bondi Bae (don’t you just love that name?) is a Summer-sun-kissed-skin kind of tan shade, in a formula that leaves behind a dewy finish upon the skin. The colour can be slightly built up; just go in light layers to do this, in order to keep the colour from moving around too much. Staying power (over foundation) is quite good, but will fade faster over bare skin. Available in 4 more shades.
Illumi-Naughty All Over Face Color Glow (CAN $33.00) | A highlighter version of above, the multi-tonal radiance of Illumi-Naughty leans unicorn-cool, but its cream texture means it will meld softer and appear more ‘natural-looking’ along the skin than a powder would. Perfect for those who want glow but not bling. Available in 2 more shades.
I had the pleasure of meeting Taylor & Ally (as well as their mom) a couple of years ago, where we sat down to chat about their inspiration behind NUDESTIX; as jaded as I can sometimes get when it comes to beauty, I must admit that these girls impressed me — and the products even more so. The concept behind the brand is simple, effective, to the point, well crafted, and just so easy to wear. The range has something for everyone and worth exploring, and I’ll leave you with this thought: stocking stuffer ideas. #ChristmasIsComing
Media samples kindly provided by NUDESTIX for my unbiased consideration